Items where Author is "Cuthbertson, R"
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Book Chapter
Kassim, Erne Suzila and Hussin, Husnayati (2019) A Framework for Omnichannel Differentiation Strategy. Integrating the Information Delivery and Product Fulfillment Requirements. In: Exploring Omnichannel Retailing- Common Expectations and Diverse Realities. Springer Nature, Switzerland, pp. 251-265. ISBN 978-3-319-98272-4